{} About the Organization

Colorado Ethiopian and Eritrean Liquor Association (CEELA)

CEELA is a community of independent, family-owned businesses standing together to protect our livelihoods and maintain the integrity of Colorado’s retail future

A Community of Independent Retailers: Colorado’s retail alcohol industry is powered by more than 1,500 independent, locally owned liquor stores—many owned by minorities and women. These businesses are the primary gateway for Colorado’s craft beverage industry to reach the public. CEELA serves as a unifying voice for Ethiopian and Eritrean liquor store owners within this essential retail community.

Commitment to Public Safety and Integrity: For over eight decades, Colorado has relied on a robust framework of laws and regulations designed to ensure the responsible sale of alcohol as a controlled substance. This foundation is essential for maintaining community protection and public safety. Our members take this responsibility seriously, operating as professional local businesses that prioritize the well-being of the neighborhoods they serve.

Protecting Local Livelihoods: Today, this long-standing marketplace is under pressure. Large, out-of-state corporations have invested millions to reshape Colorado’s laws for their own interests, often at the direct expense of family-owned stores and the safety of our communities. By utilizing predatory and unfair trading practices, these national chains threaten the survival of independent retailers. CEELA is dedicated to providing our members with the information and consistent communication needed to remain resilient in this shifting environment.

150+ Members

Every member strengthens the community. Join us and do the same.